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About Us

RIDA – A Statement of Purity & Wellness

About Us
RIDA embodies the essence of divine blessing, refined into a brand that stands for purity, trust, and elevated living. Registered under the Registrar of Companies, Delhi, India, we bring over 6 years of expertise in the repackaging and trade of Kalonji (nigella seeds)-enriched wheat flour.

Operating under the distinguished banner of M/s N Kush Roller Flour Mills (P) Ltd. and certified with ISO 22000:2018 under India’s Food Safety and Standards Authority, RIDA reflects uncompromising quality and sophistication. Our trademarked brand ‘RIDA’ is synonymous with excellence and mindful nutrition.

Certifications & Registrations

  • ISO 22000:2018 Certified

  • MSME Registered

  • Start-Up India Recognized

  • FSSAI License No: 13325010000433

  • GSTIN: 07AAFCN5979B1ZA

  • CIN: U15127DL2017PTC316399

Our Vision
At RIDA, wellness is not just a promise—it is a standard we uphold with elegance and integrity. We curate only the finest, freshest, and most carefully selected ingredients to deliver a superior experience.

By working closely with farmers across the country, we nurture a sustainable ecosystem—empowering livelihoods while bringing the richness of nature to your table.

Our vision is to elevate everyday nutrition into a refined lifestyle choice, rooted in trust and excellence.

Our Core Values

  • Unwavering transparency and integrity

  • A commitment to holistic health and well-being

  • Exceptional quality that justifies true value

Our Innovation
At the heart of RIDA lies a thoughtful innovation—bringing the authentic, time-tested benefits of Kalonji into everyday nutrition, refined for modern lifestyles.

  • Supports digestive health

  • Helps maintain healthy blood sugar levels

  • Aids in managing cholesterol levels

  • Rich in natural antioxidants

  • Supports immunity and overall well-being

  • Anti-inflammatory properties

  • Anti-microbial support

  • Helps maintain overall metabolic balance

  • Contributes to heart health

Why Choose RIDA?
RIDA is where tradition meets refinement. Every product is crafted to deliver not just nourishment, but a premium experience—where health, taste, and purity exist in perfect harmony.

Choose Wellness. Choose Distinction. Choose RIDA.